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Other innovations 06/12/2019

ENGIE at Dreamforce: Trailblazing together for the fourth industrial Revolution

ENGIE was featured as guest of honor and official trailblazer at Dreamforce 2019, hosted in San Francisco by Salesforce, the world’s leading developer of customer relations management systems.  The 17th annual Dreamforce conference, held between Nov. 19 to 22, was not only a chance for the Silicon Valley giant to unveil some of its latest innovations, but was an impressive showcase for some of its key global customers, like ENGIE, who are working together to innovate and develop industries towards a future where no one is left behind and our planet is preserved. 

The gathering among tech’s top players was an opportunity for ENGIE to announce a joint collaboration with Salesforce, Accenture and Vlocity, to further streamline customer relations in a process aimed at multiplying zero-carbon companies around the world.  

During his keynote at Dreamforce, Yves Le Gélard, ENGIE Chief Digital Officer, said: « Tech is now energy intensive. This is not inevitable. At ENGIE, we develop solutions in a zero carbon strategy as a service".

Working with the world leaders in customer solutions is crucial to ENGIE’s digitally-driven strategy of putting the customer at the center of everything the Group aims to achieve. The partnership with Salesforce includes B2C projects, a Common CRM program and roll-out across B2B entities that provides customers with experiences and software platforms that are integral to Engie’s “as a service” zero-carbon strategies.

Dreamforce began with a keynote address by co-CEOs of Salesforce Marc Benioff and Keith Block, and included talks from such notables as Apple’s Tim Cook, former U.S. President Barack Obama, Gucci’s Marco Bizzari, Deepak Chopra and many, many more. Featuring more than 2,700 sessions, here are some Dreamforce highlights:

Voice Technology

A leader in the Brazilian startup community StartSe reports that there will be 8 billion voice assistants in use worldwide by the end of 2023. Salesforce’s Einstein Voice Assistant will charge into the future of voice technology by making it a central part of work life — not just a quick way to look up a restaurant address! — including features like sales briefings and revenue reporting. It’s slated for a 2021 release on smartphones and smart speakers.

Salesforce also unveiled their new Service Cloud Voice, an all-in-one integrated telephony service that runs on their partner’s service, Amazon Web Services. According to Spanish news website EFE, the new service is meant to enhance customer experience by unifying the multiple tools of customer service agents onto a single, user-friendly platform.  

Team Building

Marc Benioff and Apple CEO Tim Cook had a fireside chat, where they announced the complete redesign of the Salesforce Customer Relations Management Mobile App and its optimization for iOS. They also discussed their commitment to innovative technology, sustainability, and increased privacy in digital domains. 

According to the French website ITforBusiness, Mulesoft — experts in integration and platforms as services, one of Salesforce’s latest acquisitions — has launched “accelerators” that efficiently integrate old and new company data into Salesforce’s Trailhead and Service Cloud. 

Le Monde Informatique reports that news about the data software company Tableau, another recent Salesforce acquisitions, was more hush-hush than expected. Nonetheless a Tableau demo was unveiled during the keynote, showing how it could potentially integrate with Einstein AI. 

And more:  

Salesforce continues its expanding Customer 360 strategy with Customer 360 Truth. Touting a “single source of truth,” customers now have the ability to be connected across all of Salesforce’s platforms and services and by assigning each customer a universal Salesforce ID. This will lead to a more personalized and integrated experience for all users.

One of the most anticipated speakers was former U.S. President Barack Obama. In a chat with Marc Benioff, Obama discussed some of the dangers that digital technologies bring, such as the dissemination of fake news and device addiction. He also shared the two central pieces of advice he’s given his daughters over the years: be kind and be useful.

The iconic sports car manufacturer Lamborghini will utilize Salesforce’s blockchain to certify the authenticity of its vehicles. The news website L’1FO explained that there are more than 1,000 certifications for each car before it is able to leave the production line. Blockchain will streamline this process and reduce any possibility of counterfeit certifications, including in resales.

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